What attracts users the most? What remains on top and leaves all advanced technologies behind? It is the emotive effect that helps users to experience an unforgettable atmosphere of the show, making the journey from home web camera to the stage.
Our main goal was to transform casual TV Show experience, by making in more interactive for fans, and we achieved it with a success.
We created a brand new experience for X-Factor fans by implementing engaging mechanics enabling people to take a part in the TV show via online platform.
Webcam became a starting point of the user journey to the main stage of Ukraine. The Score System was integrated to take the role of a fair judge, analyzing users performance and rating them automatically.
To improve the ratings, the users encouraged their friends and followers to vote and send special digital gifts. In such a way, we implemented the main monetization mechanism and ensured media coverage for the platform.
TOP 5 Users with the highest rating in their category were evaluated by the staring TV show judges, who chose the best singer to take part in the gala TV Show.
We customized and integrated a Skore Engine to automatically generate online performance rating. The Engine analyzed the performance in seconds, giving ratings based on the singer’s overall score musicality and expression. It worked with any language or genre and no music background was required. So any person could become a superstar with a single webcam and microphone.
The platform was integrated with a number of payment systems to provide smooth monetary transaction process. Special attention was paid to the security aspects of this matter.
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